Our comments: In today's highly competitive web hosting market, a distinctive web site design can be an important factor for standing out from the crowd. By using a toy dinosaur (godzilla?), styrofirm successfully communicates "scalability". Furthermore, showing only half of the dinosaur increases the expectation factor, and thus draws more attention. A lot of things about the company such as latest news and hosting options are directly accessible from the homepage and they are neatly placed too. The choice of using all-caps pixel fonts might be questionable because of legibility and bandwidth reasons, but nevertheless they positively contribute to the overall feeling of the design assuming that you have good eyes. While sliding pop-up menus are nice (albeit a little clumsy), sub-pages are bland as compared to the homepage. Using a few images can definitely increase the appeal of sub-pages.